Poulton le Fylde-based Coolblades has seen sales increase by 650 per cent during the coronavirus pandemic as people take hairdressing matters into their own hands.
The business was launched by husband-and-wife team Brian and Julie Bannister in 2003 to serve hairdressing and beauty supplies to salons and stylists in the UK.
At first it seemed as though the closure of these businesses due to social distancing regulations would hinder sales. The company had to close its own physical store, but the ecommerce operation remained online and soon found a growing audience of people seeking out DIY alternatives.
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