Women from across the UK are invited to join a series of events to help support and promote female entrepreneurship. From networking and business masterclasses to keynote speakers, the events will inspire, energise and empower women who want to strengthen and grow their business.
Coral Horn of Pink Link said “This year’s theme #ChooseToChallenge is particularly apt. The pandemic has disproportionately affected women and there is talk of a she-cession. We want to give women the skills and tools to ensure they are prepared for business post-lockdown. Let’s make sure they prosper and flourish.”
BAFTA winner, deputy editor of ITV Granada, Elaine Willcox will be holding a Confidence on Camera Masterclass for women in business. Aimed at taking the fear out of tv interviews it will include practical tips, what producers are looking for in a story and how women can become an expert voice in their industry.
Three dynamic leading businesswomen will be joining Pink Link for a series of She’s Bossing It interviews. Topics will include the challenges they have faced, the story behind the brand and how they built a loyal fan base of customers in a relatively short amount of time.
Elissa Corrigan and Rebecca McCann both launched successful businesses during the pandemic. When lockdown ground Elissa’s health retreat business to a halt she used it as an opportunity to develop Elle Sera, a female health supplement which is lauded as the most effective libido booster on the market. With the global hair styling brand Pro Blo under her belt and a huge organic social media following, Rebecca McCann launched a new brand in November. SLEEP.London is a range of luxury silk products which banish frizzy bed hair and reduce sleep wrinkles. Rebecca said “I choose to challenge anyone who tells us that we cannot have it all, I truly believe it is our right as women to go after our passions in a world where we are equal.”
Award winning entrepreneur, Maxine Laceby, founder and CEO of Absolute Collagen didn’t let being a stay-at-home mum or her lack of experience stop her from starting a business when she was 50. In 2017, she stumbled upon the benefits of collagen on the skin, hair, nails, and general wellbeing, whilst cooking up homemade bone broth in her kitchen. After extensive time and research into the formula, taste and ingredients, Maxine became an expert on the world of ingestible beauty supplements and collagen – and Absolute Collagen was born. She will be sharing how in just a few years she broke down barriers and used the skills she learnt as a mother to build one of Britain’s fastest growing beauty brands with a multi-million pound turnover. “Everything I learned from being a woman and a mother, I apply to the boardroom,” said Maxine.
Masterclasses include key business skills such as video production, improving SEO and online presence, and increasing sales and developing strong customer relations. They have been supported by Boost Lancashire’s Business Growth Hub, the Cumbria LEP and the Department for Business, Energy, and Industrial Strategy.
Women are invited to book their free places via www.pinklinkladies.co.uk/international-womens-day/. For more details contact Coral Horn on 01772 348309.