Clitheroe-based strategic marketing consultant Latitude has become a key partner of the Enterprise City project in Manchester.
The company will act as an on-the-ground marketing partner to support the 23 start-up tech businesses within the Exchange programme.
Exchange is a new digital and technology programme for the UK’s next best start-ups, delivered in collaboration with Tech Nation. Its mission is to support 2,000 ambitious individuals within the tech sector, over a 15 year period.
Support provided by Latitude will include one-to-one consultancy and bespoke marketing strategy, encompassing marketing rationale, planning, brand profile, web, digital and social media growth and reach.
Latitude will open a second home at Bonded Warehouse, the new workspace next to the Science and Industry Museum, whilst retaining its head office in Clitheroe.
Tanya Grady, head of partnerships at Enterprise City, said: “Marketing is a key ingredient to the success of a budding business, and we are delighted to bring Latitude in to provide that early support to our 23 start-up businesses at Exchange. They will receive the best advice to help them establish and maintain a foothold in the tech and digital industry, and raise their profile as they scale and seek investment over the coming years.”
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