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UK Trade & Investment North West has unveiled its export champions for 2014.
New to the Lancashire Export Champions is Goody Good Stuff based in Heysham.
Despite only being established three years ago, Goody Good Stuff currently exports to 28 countries, with over 20,000 stockists worldwide. Exports account for 65% of turnover, and the brand continues to grow. In the USA alone Goody Good Stuff is stocked in 13,000 stores, including 98.5% of all 7-Eleven stores, making it the retail chain’s most popular and far-reaching national roll-out in a store where the average roll-out is just 30%.
"It is vital to understand your target markets overseas, to research properly and to make the effort to develop a good relationship with buyers and distributors. UKTI can help with this and also with language and culture issues. I am proud to become an Export Champion for Lancashire and look forward to helping other companies enjoy success overseas.”
The Export Champions programme is unique to the North West, and is part of a drive to create 1,000 new exporters for the region. The group includes both large and small companies from a range of sectors, covering all parts of the North West.
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