Lancashire Business View has launched a new partnership with Preston-based Shout Network which will see organisations across the county benefit from enhanced networking and marketing opportunities.
While Lancashire Business View, which produces a popular bi-monthly magazine, news website updated daily and a comprehensive programme of events, has worked with Shout Network on various projects in the past, this is the first time the two have collaborated in a formal capacity.
Shout Network is the North West’s leading provider of regular business networking groups across the region. Sister company Shout Expo delivers the largest business exhibitions in Lancashire, Greater Manchester and Merseyside.
The first event that the two will work on together is the annual Lancashire Business Expo, which takes place at Preston Guild Hall on Friday 25th March 2022. Around 150 exhibitors and 2,000 delegates are expected for the event which showcases local businesses and welcomes visitors from Lancashire and beyond.
Lancashire Business View will use its audience of tens of thousands of readers to promote the Expo and all future Shout Network and Shout Expo events. In return, Shout Network and Shout Expo will promote the publication and its various opportunities for event attendees to submit news stories, promote their brands and take part in Lancashire Business View events.
Stephen Bolton, Lancashire Business View’s commercial director, said: “Shout Network is a company whose mission is very similar to ours: to get organisations across Lancashire talking to each other and buying from each other.
“We have promoted Shout Network and Shout Expo events in the past and they have been an important contributor to our publications, but formalising the partnership allows us to take this to the next level. For the business community, this means busier events, better access to the magazine, and ultimately more opportunities to get their name out there and build real connections.”
Ian Coupe, director of Shout Network, said: “We’ve enjoyed a mutually beneficial relationship with Lancashire Business View for some time so formalising the partnership is a great step forward. We’re looking forward to promoting Lancashire Business View to North West businesses and benefiting from the exposure that the magazine can provide for us, our partners, members and exhibitors.”
Lancashire Business Expo takes place on Friday 25th March 2022. Delegate registrations are building quickly. Businesses interested in attending should go to www.shoutexpo.com/lancashire or contact Shout Expo on 01772 935930.
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