It’s Fergie time at East Lancs network event!

East Lancashire businesses will discover what managerial lessons they can learn from Sir Alex Ferguson at a network event in Rossendale next month.

Sky Sports Soccer Saturday reporter Peter Smith will talk candidly at ‘Meet and Eat in the Valley’ in February about the 20 years he spent working alongside Sir Alex.

From harmony to hairdryer, and double delight to a treble misfortune, Peter will offer a unique insight into the man behind United's greatest ever era and what made him one of sport’s most successful bosses.

“To be as successful as Sir Alex was, and over such a sustained period of time, requires great leadership skills and exceptional strength of character.

“We are looking forward to hearing Pete’s unique insight into what made Sir Alex tick and the lessons business leaders can learn from his management style.”

The cost is £15 per person but to mark Valentine’s weekend delegates can bring a friend for free.