How to attract and retain the best employees

Helen Russell Harrison Drury

While this is the busiest time of year for candidates seeking new jobs, statistics also show that employers are seeing noticeable skills shortages in their applicants, making it difficult to fill gaps.

The upshot is a need to work smartly to keep hold of employees while making your employment offering as appealing as possible.

Do your research on pay

Being aware of pay levels and remuneration packages in your industry will allow you to understand the market and make competitive salary offers.

Be better on benefits

Benchmarking industry working practices and benefit provisions will also allow you to make your company more appealing to prospective candidates.

David Morel, CEO of Tiger Recruitment, suggests that where employers cannot meet salary demands, offers of other financial benefits, such as childcare vouchers, private healthcare, and gym memberships can make a difference.

Offer flexibility

Now more than ever, the most competitive job offers contain an aspect of flexibility, whether that be remote working or flexible start and finish times.

Family friendly policies can help employees achieve their work life balance, which is a key retention consideration.

Simplify your recruitment process

Where relevant, use online tools alongside more traditional recruitment practices.

These can be used effectively to match candidates against more detailed selection criteria, ensuring your shortlist will meet business need.

Provide career pathways

Doing more to provide a rewarding work environment and giving opportunities for development are essential for motivating and inspiring your people.

Enjoyed this? Read more from Helen Russell, Harrison Drury

Latest news

1

Universities and civic authorities unite to improve opportunities in county Eaf91ac1fe464d1580d6b0eae8307284

Universities and civic authorities unite to improve opportunities in county

13 Nov 2026

2

Lancashire business leaders among 27 for '27 Northern Stars Fourimagetemplatecomplete

Lancashire business leaders among 27 for '27 Northern Stars

12 Nov 2026

3

Profits flow at United Utilities United Utilities Watto Photos / Shutterstock.com

Profits flow at United Utilities

12 Nov 2026

4

BAE Systems order book hits £33bn bae-systems-samlesbury.jpg

BAE Systems order book hits £33bn

12 Nov 2026

5

How to choose the right business vehicle in a changing market Stephen Clarkenew Smaller 1

How to choose the right business vehicle in a changing market

12 Nov 2026

Background image for hub sign up block

LBV Hub

Leverage Lancashire Business View platforms

Post your news
Post your events
Post your offers
Build your network
Improve your SEO
Gain coverage in the magazine
Sign-up
Events
LBV131 November/December Magazine Networking Event
LBV131 Magazine Launch Social720No Text 19 Nov 2026

LBV131 November/December Magazine Networking Event

The Landmark, School Lane, Burnley, BB11 1UF

08:30 - 10:30

Lancashire Business Day 2026
LBD26 WW Logo720 27 Nov 2026

Lancashire Business Day 2026

Burnley Football Club, BB10 4BX

12:00 - 17:00

Sub36 Reunion & Networking
03 Dec 2026

Sub36 Reunion & Networking

Burnley Football Club, BB10 4BX

15:00 - 17:00

Lancashire Net Zero Conference 2027
NZC27 Social 1200x800Generic 1 11 Feb 2027

Lancashire Net Zero Conference 2027

The Wellbeing Farm, Edgworth, Wheatsheaf Hill Farm, Plantation Road, BL7 0BY

09:30 - 02:00

Help to Grow: Management Course
Help To Grow 25 Sep 2026 - 15 Dec 2026

Help to Grow: Management Course

University of Lancashire, Preston, PR1 2HE

09:30 - 12:00

Lancaster District Business Support Expo
Lancaster And Morecambe Logo 1 18 Nov 2026

Lancaster District Business Support Expo

The Platform, Morecambe, LA4 4DB

09:00 - 13:00

Great Winter Pie & Pea Social
Lancaster And Morecambe Logo 1 19 Nov 2026

Great Winter Pie & Pea Social

The Royal Hotel & Bar, Lancaster, LA1 1YD

17:30 - 20:00

Neurodiversity at Work - A Free Event
Event graphic 1200x800@1x.png.png 20 Nov 2026

Neurodiversity at Work - A Free Event

Lancashire FA, Leyland , PR252LF

09:30 - 12:30

Neurodiversity Awareness and Support Training
20 Nov 2026

Neurodiversity Awareness and Support Training

Neuro Spark Training Solutions, Burnley , BB11 2AS

09:00 - 16:00

Degree Apprenticeship Careers Fair
LBV Website Events GraphicCareers Fair 21 Nov 2026

Degree Apprenticeship Careers Fair

University of Lancashire, Foster Building, Preston, PR1 2HE

09:00 - 15:00

Freelancer Meet-Up: November
 Freelancer Meet-Up Square NOV.png.png 24 Nov 2026

Freelancer Meet-Up: November

Society1, Coworking Space, Preston, PR1 3LT

10:00 - 12:00

Seriun Cyber Round Table
Seriun-Roundable-3.png.png 25 Nov 2026

Seriun Cyber Round Table

Albert’s Standish, School Ln, Standish, Wigan, WN6 0TD

11:00 - 14:30

Advertise with us

Reaching 50,000 members, our print, digital and event platforms offer a fantastic way to raise your business profile and help you grow.

Find out more LBV130 Online GraphicWebsite
Subscribe now

Weekly news bulletin