Covid recovery or sustainability - which strategy should your business follow?
Businesses don’t have to choose because sustainability can help drive recovery.
Here’s how:
1. Improve efficiency
Switching to a low carbon operation presents a great opportunity to find new efficiencies, reengineering production processes to deliver the same results quicker, using less energy.
2. Win more tenders
More than ever, tendering comes with an expectation of sustainability attached. With the right strategy in place, it becomes much easier for businesses to show how they report on - and are working to reduce - their carbon footprint.
That can put you on a level playing field with larger competitors and give you an edge over your peers.
3. “Do good to do well”
“Companies with strong profiles on material sustainability issues have potential to outperform those with poor profiles,” reported asset management bellwether BlackRock recently. Or, as Forbes put it: “Businesses must do good to do well.”
4. Cut costs
Projects like MaCaW, which is part-funded by the European Regional Development Fund, provide carbon reduction support for free. Often, the recommendations will be low or no-cost, so you save money on energy with minimal investment.
And where larger investment could deliver even greater efficiencies, you could access matched grant funding up to the value of £15,000.
Lancashire SMEs don’t have to choose between sustainability and Covid recovery. Carbon reduction can be a powerful catalyst for addressing both.
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Enjoyed this? Read more from Mark Nelson, MaCaW Project, UCLan