Creativeworld has been working with property fund managers and owners Highcross on its development of Deva City Office Park, Manchester.
The design agency was commissioned to produce marketing literature, unveiled to the North West commercial property market.The end result included a flexible updatable folder and a variety of promotional inserts, demonstrating the scheme’s key features and selling points. The printed material featured a spot UV finish throughout along with a five-colour process to incorporate a silver metallic finish.
This wasn't Creativeworld's first appointment with Deva City, having been originally commissioned back in 2011 to create a bespoke marketing package for the site’s launch to the market.Creativeworld partner, Simon Swindells, said: “We have a very strong understanding of how Highcross operate and how they like to present their properties to the market, which comes from us having worked successfully with Highcross for a number of years now on a variety of their schemes. "
New striking location and internal photography was also taken, along with the design and installation of new letting signage. To coincide with these, the existing Deva City website was also overhauled and rebranded to complete the makeover. “Deva City Office Park is a unique environment which offers so much as a business location; we wanted to get this across with the latest set of marketing. What we produce plays such an important role in creating the right impression for our client’s properties.” Simon added.