Creativeworld launches First site

Creativeworld has been appointed by transport giant First Group to design, develop and build an interactive website for its First Education & School Travel division.

First Group required a new website to showcase its service, which provides affordable trips for schools and groups across the UK.

The brief was to appeal to both pupils and parents, inspiring them to take part and ultimately see them buying into the company’s products. It was equally important that it was appealing to the teachers appointed to organising the school trip too. Creativeworld’s sales and marketing manager, David Bates, said: “It’s always exciting when a company of First Group’s size commissions our services, and it’s a real testament to the highly skilled teams we have in-house that we can attract such prestigious clients.”