Graham White has joined Lancaster and Morecambe Chamber of Commerce as its new head of operations.
He takes on responsibility for leading the staff team and managing activity focused on supporting, connecting and representing the region’s business community.
Graham was born and raised in Lancaster before beginning his career in sales and events within the hospitality sector.
He then moved into the education and market research sectors, working in a number of roles focused on forging strategic partnerships and identifying growth opportunities.
Most recently, he was head of account management within a digital marketing agency.
He said: "This opportunity allows me to leverage my expertise to support local businesses and contribute to the growing local economy.
"My focus has always been on developing a strong customer-centred approach and building meaningful relationships with clients and partners, and I am pleased to have the opportunity to use my skills and experience to support the Chamber and our region’s business community.”
Christopher Gardner, Lancaster and Morecambe Chamber of Commerce president, said: "Graham's appointment signifies an exciting new chapter for the Chamber.
“With his diverse background and proven track record of driving results, Graham is well-positioned to strategically lead the Chamber and support its mission of empowering local businesses to thrive and succeed.
“His strategic vision and dedication to supporting local businesses align perfectly with our mission to be a strong, confident voice to connect and grow a successful business community. We are confident that Graham will bring fresh perspectives and innovative strategies to the role."
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