Lancashire businesses were urged to spread the word about its skill, determination and success as plans to launch an ambitious ‘Ambassador’ scheme to unlock further economic opportunities were revealed.
More than 120 people from leading businesses and organisations across the county attended the prestigious dinner event to celebrate Lancashire’s special day at Blackburn’s Ewood Park last night.
He described it as a “game changing movement” that would shine a light on the Lancashire’s world leading industries.
And he added: “We know Lancashire is the place to be and together we can tell the rest of the world that we are Lancashire.”
She also highlighted the need to spread the word about the county and said: “We have got a lot to talk about and be proud about.”
Michelin-starred chef Nigel Haworth of Northcote created a unique county-inspired menu.
And Simon Entwistle, who was named Lancashire Tourism Superstar in 2012 at the Lancashire Tourism Awards, delivered the Lancashire Day proclamation.
There was also music by Atomic Brass, a collective of five young Lancashire musicians.
A host of businesses and organisations came together to sponsor and support the event.
Marketing partners for the event were East Lancashire Chamber of Commerce, Downtown in Business and Lancaster and District Chamber of Commerce. The evening also raised money for the BBC Children in Need Appeal.
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